THE EXPERTS IN SPORT PODCAST
Loughborough University’s Experts in Sport Podcast bridges the critical gap between academia and professional practice, providing credible, evidence-based insights for the UK and global sporting community, from the world number one ranked university for sports research.
What sets this podcast apart from specialist ones is that we cover topics from across the entire sports ecosystem – from leadership with Lord Sebastian Coe to societal issues like human trafficking and disability equity. Our six-part “Women in Sport” series drove new audience growth by tackling the female data gap and gaps in professional education.
Our impact is proven. We have over 100,000 downloads, with a highly-engaged 82% UK-based audience, and five-star ratings on Apple and Spotify. We also actively promote crucial industry reports – including the IOC safeguarding statement and the Global Thematic Report on Sport Trafficking – making us an essential, credible resource for professionals, academics and the public.