It is amazing what a young team of 25 people can achieve in just 12 months. 2024 was our biggest ever year delivering 45 breathtaking events in the UK and abroad for over 85,000 participants. Along the way we:
- Repositioned Europe’s Oldest Charity Cycle Ride to grow +24% YonY.
- Expanded the UK’s biggest charity hiking series by +25% with participant satisfaction of 9.5/10.
- Sold out the UK’s largest ultramarathon with runners from over 20 countries taking part.
- Delivered a 10-day relay with our client’s employees taking on 8 Olympic sports around the UK alongside TeamGB athletes.
- Launched a groundbreaking AR cycle challenge recruiting 21,000 cyclists to ‘Ride Across Britain’ from the (dis)comfort of their homes.
- Delivered our 8th fundraising challenge for Richard Branson and the Big Change charity, this time in the UAE.
- Raised £16m for hundreds of charities. It’s all down to our belief that More Is In You™.