Canto announced as an Official Partner of the FEVO Sport Industry Awards
Sport Industry Group (SIG) is delighted to announce that Canto has become an Official Partner of the FEVO Sport Industry Awards and sponsor of the Short-Form Content category.
Founded in 1990, Canto is a leading digital asset management company that helps organisations centralise, organise and share their digital content.
Canto’s platform is trusted by thousands of brands worldwide, offering a powerful yet intuitive solution for marketing teams to manage creative assets, streamline workflows and maintain brand consistency. With smart search features, customisable unlimited Portals and robust collaboration tools, Canto supports the full lifecycle of digital content, empowering teams to work more efficiently and deliver impactful campaigns.
As part of the new partnership with SIG, Canto will sponsor the Short-Form Content Award at the FEVO Sport Industry Awards 2025. Making its debut at this year’s event, the Short-Form Content Award, in association with Canto, is an evolution of the Branded Content and Original Content Award – categories previously won by the likes of Women’s Aid, Adidas and Manchester United, and The Premier League.
Andrew Hall, VP Global Marketing, Canto, said, “It is fantastic to be involved with such a key sport industry organisation and participate in recognising some of the exceptional work and talent in this creative space. I’m excited that Canto is continuing to build a meaningful industry partnership that can truly help sports organisations harness the commercial value of their content.”
Dylan Pugh, Managing Director of Sport Industry Group, added, “I’m delighted to welcome Canto as an Official Partner of the FEVO Sport Industry Awards and as the sponsor of the Short Form Content Award.
“The content categories are always fiercely competitive and consistently attract the highest number of entries across all categories and this year has been no exception. We can’t wait to celebrate the winner at the biggest night in the sport industry calendar this May!”
The FEVO Sport Industry Awards 2025 will take place on Thursday 15th May 2025 at Evolution London.
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