188bet Agrees Villa Sponsorship

Online gaming and entertainment company, 188BET, has further enhanced its position in the English football market after agreeing a new partnership with Aston Villa Football Club.

The two-year deal follows primary sponsorship deals with Wigan Athletic and Bolton Wanderers and will see 188BET become Aston Villa’s official betting partner for the 2009/10 and 2010/11 Premier League seasons.

The partnership will also give Aston Villa fans the opportunity to take advantage of a range of promotional activity, which will be announced at the beginning of the season.