Adidas Reveals Euro Football Lineup
adidas has revealed its new line-up of Official Match Balls for the 2012/13 season of the UEFA Champions League and the UEFA Europa League and for the 2012 UEFA Super Cup competition.
The adidas UEFA Champions League Finale 12 Official Match Ball will be used in all group stage matches of the 2012/13 competition, and the new design features an outer coating texture designed to provide optimal grip at the point of impact.
The artwork within the star panel construction uses bold colours and is designed to reflect a tactics board of precise on-field movements in addition to the geographical locations throughout Europe linked together as a result of the competition.
The top and bottom thermal bonded stars on the match ball, based on the design of the UEFA Champions League logo, contain co-ordinates of Nyon, Switzerland, and Herzogenaurach, Germany, the homes of UEFA and Official Match Ball supplier adidas respectively.
This season adidas will launch a campaign for fans to engage through the UEFA Champions League and ask themselves the question: “Are you UEFA Champions League level?”
For the first time ever this season, all three adidas boot silos (Predator, adiPure and f50) are miCoach enabled, allowing players to track and analyse statistical data from their matches and share on Facebook.
The season-long activation centers around the three adidas boot silos and miCoach technology and is endorsed by Real Madrid CF manager José Mourinho and prominent adidas players Leo Messi, Xavi (both FC Barcelona) and Bastian Schweinsteiger (FC Bayern Munich).
A key piece of the “Are you UEFA Champions League level?” campaign is a miCoach training plan developed to allow fans to test themselves against the very best during various stages of the competition from pre-season, through the group stages, all the way to the final.
