AFC Bournemouth Teams Up With Vitality

Newly crowned Sky Bet Championship winners AFC Bournemouth have signed a new sponsorship deal with Vitality, who becomes the official wellness partner of the club.

The south coast side, who’s 3-0 win over Charlton at the weekend secured the title after already securing automatic promotion to the Barclays Premier League, has sealed a three-year deal with the health and life insurance company.

Bournemouth commercial director Rob Mitchell said: “A partnership with a brand of the scale of Vitality is fantastic for the club and all of our supporters.

“Their commitment to sport and encouraging more people to be healthy really set them apart as a potential sponsor. We look forward to a long and successful partnership.”

Vitality adds Bournemouth to its Premier League roster that already includes Arsenal FC, Liverpool FC and Manchester City FC, as well as other partnerships supporting rugby, half marathon running, cricket and triathlon. 

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