Aig Launches 2015 Rugby Safety Awards

AIG, the official insurance partner of New Zealand Rugby and USA Rugby, has launched the 2015 edition of the AIG Rugby Safety Awards, which encourage players and fans at all levels of the game to share safety tips via social media.

AIG, who also supports the Japanese Rugby Federation and youth programmes such as Play Rugby USA, is highlighting the importance of safe practice to help ensure safer rugby globally.

Last year’s inaugural AIG Rugby Safety Awards was shortlisted for Best International Marketing Campaign, sponsored by visitlondon.com, at the BT Sport Industry Awards 2015.

Daniel Glantz, global head of sponsorship at AIG commented: “We are committed to growing rugby’s presence, and player safety is fundamental to the development of the sport. Similar to risk mitigation in insurance, preparation and safety awareness is crucial to reducing injury risk in rugby.”

New Zealand Rugby’s general manager of community rugby, Brent Anderson, added: “Rugby is a contact sport. Everyone accepts that bumps and bruises are part and parcel of the game, but equally we want to reassure parents and players both young and old, that we are working very hard with our coaches to make rugby as safe as possible. Programmes like the AIG Rugby Safety Awards are a great way to raise awareness and help rugby become safer.”

As part of the campaign, AIG is giving rugby players around the world the chance to win the ultimate rugby experience by posting a photo showing how they prepare to play safe rugby. Entries can be submitted via Twitter or Instagram using the hashtag #AIGSafeRugby.

The winner will travel to London this September to meet players from the current All Blacks squad and see the team in action. The public have until Friday 26th June to enter, with the winner and three runners up will be announced in July. To view the entries go to www.aig.com/saferugby.