America’s Cup lands on TNT Sports in UK and Ireland
Media giant Warner Bros Discovery has picked up the European rights to the 37th edition of the America’s Cup.
As per the agreement, coverage of the iconic sailing competition will air on streaming platform Discovery+ and subscription service TNT Sports in the UK and Ireland.
All races from the 2024 America’s Cup will broadcast on Discovery+, while live racing will also be available on TNT Sports.
The deal comes ahead of this year’s America’s Cup, which will be staged in Barcelona between 22nd August and 20th October.
A highlights programme will additionally be shown on race days in 50 European markets across Eurosport, Max and Discovery+.
The partnership marks the latest deal between WBD and the America’s Cup, after the broadcaster recently acquired free-to-air (FTA) rights to the event, which will air on Three in New Zealand.
“Our new collaboration underlines our continued investment in sailing to develop a compelling content proposition that serves passionate fans while helping attract new viewers to the sport,” said Trojan Paillot, SVP of Sports Rights Acquisitions and Syndications at Warner Bros Discovery Sports Europe.
“With an exciting sailing offer now available alongside the most diverse sports and entertainment portfolio anywhere in one place, we are maximising the opportunities to expand the storytelling of the sport and its athletes.”
Grant Dalton, CEO of America’s Cup Events, added, “From now until October, we will be working with broadcasters in over 200 territories, the widest distribution ever for an America’s Cup.
“We are delighted with this partnership with Warner Bros Discovery that will bring the live coverage to viewers in the UK and Ireland and highlights across Europe for Eurosport, Max and discovery+.“
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