Anthony Joshua Extends With Under Armour

IBF heavyweight champion of the world and Olympic gold medallist Anthony Joshua and sports brand Under Armour have signed a long term extension to their current partnership.

This cements Anthony’s position with the brand alongside other international athletes such as Stephen Curry, Michael Phelps, Andy Murray and Jordan Spieth. 

The new partnership was sealed at Under Armour’s global headquarters in Baltimore last week, where Joshua spent time with the brand’s founder, Kevin Plank, before being immersed in the brand’s UA Lighthouse where Under Armour develops products.

Joshua will now head back into training camp to prepare for the biggest fight in post-war British history against Wladimir Klitschko, at a sold out 90,000 capacity crowd at Wembley Stadium.

Anthony Joshua said: “I am delighted to be committing my long term future to Under Armour. It is a partnership that has been incredibly successful to date, the brand has helped me increase performance with custom products and new technologies. I was blown away by the facilities and attention to detail I saw in Baltimore and I am looking forward to the future with Under Armour.”

Chris Bate, VP and managing director europe, Under Armour added: “Anthony Joshua is an incredible athlete and is redefining how boxers prepare, perform and recover. He personifies smart training whilst possessing a young, aggressive and fearless attitude which matches the values and culture of Under Armour.

“During his preparation for the Klitschko fight and beyond, we will equip Anthony with our most innovative performance products including our Threadborne technologies and Connected Fitness footwear and platforms. We are thrilled to have Anthony as part of the Under Armour team.”