Aon has announced the expansion of the firm’s partnership with the National Football League (NFL) which will allow the global provider of risk management and human resource consulting and outsourcing to continue to bring cross-cultural experiences to its clients in the London market.
Headquartered in London, Aon began its partnership with the NFL – designed to bring the game to fans across the UK – last year.
Aon will serve as an official sponsor of the two sold-out NFL games scheduled this autumn at Wembley Stadium in London.
The NFL will play two regular-season games in London for the first time this year as part of the International Series, when the Minnesota Vikings host the Pittsburgh Steelers on Sunday, 29th September, and the Jacksonville Jaguars host the San Francisco 49ers on Sunday, 28th October.
Mark Wilf, owner and President of the Minnesota Vikings, will join Liverpool FC’s Ian Ayre at the next Nolan Partners Sport Industry Breakfast Club on 26th September. Find out more here.
Patrick Pierce, Aon’s global director of sponsorships, said: ‘The NFL understands that the issues Aon helps clients with every day and that are core to our business – talent, health, risk, retirement, data and analytics and capital – also drive successful performance and results in sports.’
‘One of the shared qualities of sport and business is that the outcome is unknown. Managing this risk successfully allows a great team to deliver great results, whether on the field of play or at work. We are thrilled to further our partnership with the NFL and again demonstrate the capabilities that empower results for Aon’s clients in the UK and around the world.’
Marc Reeves, the NFL’s International commercial director, added: ‘Last year, we witnessed Aon’s enormous passion for this partnership and their ability to help the NFL bring tremendous cross-cultural experiences to a new market.’
‘Aon is a committed and engaged partner, and we are pleased to be aligned with a global firm that shares our interest in introducing the UK and Aon’s clients, markets and colleagues to American football and the NFL. We look forward to working with Aon as we continue to spread our sport’s presence in the UK and around the globe.’
Aon is already strongly linked to sport in the UK, acting as principal partner and global shirt sponsor of Manchester United since 2010. Earlier this year, the brand announced a new eight-year partnership agreement with the Barclays Premier League champions, including sponsorship of the team’s training complex, training kit, international tours and leadership of the Manchester United Business Network and the Manchester United Foundation.