Aramco Becomes Aston Martin Title Sponsor

04 Feb 2022 | tshego
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Aston Martin’s Formula One team has agreed a long-term strategic partnership with petrol and natural gas provider Aramco.

Under the deal, Aramco will become a title sponsor of the outfit, which will be known officially as the Aston Martin Aramco Cognizant Formula One Team.

Aramco will work with the team to develop highly efficient internal combustion engines, high-performance sustainable fuels, advanced lubricants and non-metallic materials in vehicles.

In addition to joint research and development, and team sponsorship rights, the partnership includes a licensing agreement and exclusive branding and endorsement rights for Aramco fuels and lubricants.

The team’s Chairman, Lawrence Stroll, said, “We are in the sport to win so I am delighted to welcome an incredible partner of the stature of Aramco, who I have learnt from this process has a tremendous amount of intellectual property and technical capability, which I know will greatly assist our team to achieve our goals of winning Formula One world championships.

“Our historic partnership demonstrates the scale of our ambition to make our team a pioneering and winning force in Formula One and showcase the sustainability and performance of Aramco’s products.”

The team’s sustainability efforts tally with a broader drive for a more environmentally friendly future in the championship. Formula One has a target of being powered entirely by sustainable fuels by 2025.

Mohammed Al Qahtani, Senior Vice President Downstream at Aramco, added, “The partnership reflects Aramco’s efforts to reduce emissions in the global automotive and transport industries.

“Our ambition is to supply premium fuels and lubricants to the global automotive sector, and our tie-up with the Aston Martin team will help drive awareness of our high-quality products.

“It is an alliance that harnesses our shared commitment to engineering excellence and innovation, and has the potential to deliver winning results both on and off the track.”

Image credit: Lukas Raich – CC BY-SA 4.0: Edited for size

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