Swiss timepiece brand Hublot has announced Britain’s fastest sprinter Dina Asher-Smith as its latest sporting talent ambassador.
Asher-Smith, the fastest woman in the world in 2018, joins the Hublot roster of fellow sporting figures, which includes former track star Usain Bolt, World Cup winning footballers Kylian Mbappé and Pelé, golfers Dustin Johnson and Justin Rose and former international cricketer Michael Clarke.
The 23-year-old track and field sprinter has had a stellar year to remember, recovering from a broken foot to win three gold medals at the European Championships in the 100m, 200m and the 4x100m relay in Berlin’s Olympic Stadium.
In doing so, the London-based Blackheath & Bromley sprinter became the first British track and field athlete in history to win three gold medals at a European Championships.
The European Championships also saw Asher-Smith break the British records for both the 100m and 200m events. In the 100m, she broke her own record, winning in 10.85s and came out on top in the 200m with a time of 21.89s.

In addition, the 2018 Commonwealth Games on the Gold Coast in April saw further medal triumph, with a gold and a bronze in the 4x100m relay and 200m respectively.
The luxury watch brand described Asher-Smith as “an exceptional athlete combining rare physical prowess with genuine personality and charm.”
Hublot joins sportswear brand Nike and dairy company Müller in partnering with Asher-Smith.