Birmingham 2022 Signs Up Sport Relief
Sport Relief has been unveiled as an official charity partner of the Birmingham 2022 Commonwealth Games.
A host of public and high-profile events and activities will be planned through the partnership in the run-up to the highly anticipated multi-sport event, which will take place from 28th July to 8th August this year.
The announcement comes as Sport Relief, which is a Comic Relief brand and campaign, transforms into a year-round fundraiser for the first time in its 20-year history.
Plans are in place for Sport Relief content to be broadcast on the BBC throughout the Games, and all money raised will support vital issues in the UK and worldwide, including mental health, gender equality and the development of young people.
Sport Relief will be working alongside the two Birmingham 2022 official charity partners, United by Birmingham 2022 Legacy Charity and the Commonwealth Sport Foundation.
“We have so many exciting things in store for all Sport Relief supporters to get involved in and enjoy,” Comic Relief CEO Samir Patel said.
“This year marks 20 fantastic years of Sport Relief and the start of our exciting journey to develop and expand this brilliant campaign which taps into the power of sport and the role it plays in our popular culture.
“Over the years we have raised an incredible £419m which has helped change millions of lives, thanks to the generous British public and our amazing partners.”
John Crabtree, Chair of the Birmingham 2022 Commonwealth Games Board, added, “This partnership marks an extremely exciting and significant moment in the life of the Games.
“Working with Sport Relief means that together we can use the transformative power of sport to not only entertain, but also raise funds for important causes that will have a lasting positive impact.
“As Birmingham and the West Midlands gets ready for the Games and starts to come alive throughout 2022, this is a perfect announcement to get an unforgettable year off to an epic start.”
