Birmingham City Partner Donates Sponsorship
RationalFX, the principal sponsor of Birmingham City FC, has donated its sponsorship rights to Little Hearts Matter, a Birmingham-based charity, for Blues game against West Ham United on Boxing Day.
?Little Hearts Matter, who support children with half a working heart, have been chosen via a public vote on RationalFX.com as the charity to have their logo featured on the players’ shirts for the match live on Sky Sports.? ?
Rajesh Agrawal, chairman and CEO of RationalFX, said: ‘We are so pleased that RationalFX can support Little Hearts Matter this Christmas with what we hope will be a great opportunity for fundraising and publicity. The public has made a great choice – these children deserve everyone’s support and I must thank Birmingham City for supporting us in changing the logo for this match.’??
He continued: ‘RationalFX is still a small company, with just 50 staff. However we keep our overheads low and we’re growing fast with our new online money transfer web site, Xendpay.com.’? ?
‘This gives us the privilege of being able to help this very worthy cause – which I do so on behalf of our staff.’??
Shelagh Paterson, head of Fundraising at Little Hearts Matter, added: ‘We are delighted to have this opportunity to raise much needed funds and awareness for children who have only half a working heart. It is also a once in a lifetime opportunity for the children to be involved in the day. We would like to say a huge thank you to RationalFX and BCFC for their support.’??
Birmingham City manager Chris Hughton commented: ‘It’s fantastic of RationalFX to give up their shirt sponsorship rights to such a fantastic cause. It is a wonderful, caring gesture and one which I’m sure will help to raise the profile of Little Hearts Matter and help them make valuable funds too.’
