Boxing Brand Lonsdale Signs Degale
11 Dec 2009 | tshego
Boxing equipment and apparel company Lonsdale and Olympic Gold Medallist James DeGale have agreed to a partnership that will see the boxer join stars such as Mohammed Ali, Sir Henry Cooper, and Joe Calzaghe as an ambassador for the brand.
The signing follows DeGale’s stellar 2008 performance, during which he became the Middle-Weight Olympic Champion.
Recently turned pro, DeGale wore Lonsdale kit during his bout against Nathan King, which was screened live on Sky Box Office.
