British Entry Sails Into Clipper Race

Great Britain will compete in the next edition of the Clipper Round the World Yacht Race, following its debut earlier this year.

The team – the British government’s international marketing and promotional enterprise – will once again offer partnership opportunities, available for £250,000 each.

The sponsorship opportunity will officially be launched in January, to six British companies.

The GREAT Britain boat will compete in the next edition of the Clipper race, which allows ordinary members of the public to train and compete in the event, and is scheduled to begin in August next year.

Clipper figures indicate that the GREAT Britain entry in the 2013/14 race – which started and ended in London – generated a PR value in excess of £75 million during the 40,000-mile event.

Conrad Bird, director of the GREAT Britain campaign, said: ‘We’re delighted that ‘GREAT Britain’ will once again compete in this iconic sporting event.’

‘We will build on the success of our 2013/14 involvement to develop an innovative trade and tourism partnership with Clipper Ventures that delivers jobs and growth for Britain.’

Bird added: ‘The GREAT Britain campaign is a unique platform from which to promote British technology, innovation, manufacturing, creativity, adventure and hospitality in key markets around the world.’

‘I’d encourage British companies to seize the opportunity to get involved and join this GREAT partnership.’