British Sports Channel Set For Launch

Input Media, Kameleon, Telegraph Media Group (TMG) and Convers Sports Initiatives (CSI) have unveiled plans to launch GBsport TV, the first free-to-view digital sports channel dedicated to the live streaming of British sports.

GBsport.tv will launch in September 2011 and stream 1,400 hours of live coverage a year.

The core sports GBsport TV will cover include athletics, badminton, basketball, boxing, cycling, gymnastics, handball, hockey, rowing, sailing, swimming, taekwondo, tennis and winter sports.

The coverage will be a combination of live domestic and international events – featuring strong British competition – including National, European and World championships.

Vladimir Antonov, co-founder of CSI, said: ‘We’re excited by the vision this experienced consortium has for GBsport TV and recognise synergies to involve our growing portfolio of sports investments’.

‘We believe GBsport TV is a ‘now’ idea and will benefit hugely from the growing trend for consumers to watch their favourite sports online’.

The channel will be accessible to fans across a number of multi-media platforms including laptops, mobiles and internet-enabled television and also easily viewed and shared via Facebook and other community networks.
 
Nancy Cruickshank, executive director, Telegraph Media Group added: ‘TMG is delighted to be investing in GBsport TV in order to bring fantastic live video coverage of participation sports to the fans, in an easy and accessible way’.

‘At TMG we are incredibly proud of our sporting heritage and coverage of these sports has always been key to TMG in our print product. We look forward to developing this further in the digital sector through our involvement in GBsport TV’.

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