british Superbike Championships Extends Title Sponsor
British Superbike Championship (BSB) series promotor MotorSport Vision Racing (MSVR) has announced a multi-year extension to its partnership with UK insurance broker Bennetts.
The three-year extension will see Bennets’ title sponsorship continue from 2023 to 2025, taking the collaboration between the two organisations into a 12th year.
Under terms of the agreement, the eleven-round Championship will continue to feature the Bennetts within ith its name.
The brand will also appear across the extensive live and highlights coverage broadcast on Eurosport and free-to-air Quest channels.
Vince Chaney, Managing Director of Bennetts, commented, “Bennetts association with MSVR and the Bennetts British Superbike Championship is a brilliant demonstration of our commitment to the motorcycling community and supports our mission to help motorcyclists get more from motorcycling.
“We are really excited and proud to be announcing that we will be continuing as title sponsor for another three years.”
Bennetts British Superbike Championship Series Director Stuart Higgs, commented, “I am obviously delighted to announce the extended title partnership and this renewal further strengthens Bennetts’ association with the series.
“This new agreement until the end of the 2025 season with Bennetts takes our title sponsorship partnership into eight consecutive seasons, and a total of 12 since their first association back in 2005.
“Together we continue to strengthen our relationship to offer unparalleled activation opportunities and raise brand awareness, which has made Bennetts synonymous with the incredible spectacle of BSB.”
The first racing action of the new season comes from Silverstone in April with a further ten rounds held at popular circuits across the country ending with the season finale at Brands Hatch in October.
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