Brylcreem Rolls Out New Ashes Product

Brylcreem looks to push its association with top England batsman Kevin Pietersen as it has launched a limited-edition cricket-themed pack ahead of the Ashes Test series in Australia.

?Although Brylcreem is not an official England sponsor, Pietersen has been the brand’s ambassador since last year and Brylcreem’s new push is a red cricket ball-shaped tub, created by Echo.??

The tub shows Pietersen’s signature and contains a new product called Brylcreem Paste.??

The new product will be on sale from 25th November, the day after the first Ashes Test match begins.??

Meanwhile, official England team sponsor Brit Insuracnce has confirmed that it doesn’t expect to create any extra activity ahead of the series.