British Universities & Colleges Sport (BUCS) has announced a new five-year extension with Kukri as its official team wear partner.
The deal extends the current six-year partnership between the two and will see the relationship grow to over a decade of working together in the higher education sports sector.
The partnership will help university sports’ teams in the UK by providing performance and leisure team wear and Kukri will also be the official retail partner of BUCS at all major events.
Kukri group executive chairman, Andy Ronnie: “We are extremely proud to be extending our partnership with BUCS for a further five years. Having supported the university sector by delivering quality, bespoke team wear for some time now we look forward to continuing our excellent relationship with BUCS and the sector as a whole.
“We value the work that BUCS delivers across a vast range of sports and their commitment to improving the sporting experience for students is one that we strongly support ourselves.”
Adam Priestley, BUCS head of marketing communications and sponsorship added: “The standard of university sport has never been better and the pursuit of excellence requires the best team wear. Kukri’s experience over the years in supplying elite teams with performance kit, and meeting the demands of university sport means we have a great working relationship with them and we have a joint passion for improving the student athlete experience. We look forward to continuing our partnership and working with the sector, as university sport continues its upward trajectory.”