Canon Expands Uefa Sponsorships

25 Apr 2008 | tshego
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Canon Europe has expanded its football sponsorship portfolio after reaching
agreements for the UEFA Cup, the UEFA Super Cup and the MTN Africa Cup of
Nations to be held in Ghana in 2008.

The imaging and IT company will take the UEFA Cup sponsorship for the
2006/2009 season and the Super Cup from 2006/2008.

Canon has a long-standing association with football sponsorship going back
almost 30 years, as an official supplier of the UEFA Champions League from 1995
to 2000 and 2004 to 2006, support for the UEFA European Football Championship
from 1980 to 1996, and as official sponsor of the UEFA Euro 2004 tournament and
the FIFA World Cup from 1978 to 1998.

The new agreement with UEFA will mean Canon branding will be displayed on
perimeter boards within the stadiums during the final matches for the UEFA Cup
and UEFA Super Cup competitions.

The company will supply a range of digital imaging equipment, including
cameras, copiers, printers, scanners and multifunctional devices to UEFA for all
the matches covered by the agreement and will also supply a camera loan and
repair service to the accredited photographers covering the matches on site.

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