The PGA of America and Ryder Cup Europe announced a new six-year partnership with Capgemini that will begin at this year’s Ryder Cup, teeing off on Friday 24th at Whistling Straits.
Capgemini will be a Worldwide Supplier to this year’s 43rd Ryder Cup, but will see its status elevated to Worldwide Partner for the 2023 Ryder Cup in Rome, 2025 Ryder Cup in New York, and the 2027 Ryder Cup in Ireland, where its digital transformation capabilities will help to enhance the Ryder Cup for its fans and organisers.
As part of the partnership, Capgemini will promote the Ryder Cup across all its international locations to further grow a diverse global fanbase, and will work with Ryder Cup Europe and the PGA of America to constantly adapt, master, and apply the latest innovations in technology and sport through the lens of precision and accuracy, which are fundamentals of success in both industries.
The partnership reflects Capgemini’s focus on building and celebrating talent, team spirit and high performance – all of which are at the heart of both Capgemini and the Ryder Cup.
Aiman Ezzat, Capgemini CEO, said: “At Capgemini we share the values of golf and its premiere team competition, the Ryder Cup, an incredible international event and great opportunity for the Group. I am thrilled that Capgemini will bring its deep expertise in technology to the world of golf for the first time in 2021 and for the coming years. This new long-term, worldwide partnership reflects the international breadth and diversity of the Capgemini Group and what international teams, comprising top talent, can accomplish when working together toward a common goal.”
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