Riley and Yankey[2][4]

Carabao Cup First With All-female Draw

30 Sep 2018 | james.sanwell@benchmarksport.com
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The Caraboa Cup has marked a football milestone by being the first to host a draw with all-female presenters. 

Former England International Rachel Yankey and TV host Rachel Riley made history by presenting the last 16 draw for the Carabao Cup live on Quest TV Saturday night. 

The decision to use all female presenters follows past initiatives from Carabao such as “We Are Female Fans” from earlier in the year that aimed to challenge the negative stereotypes with female fans. 

Speaking before the draw Rachel Hildyard senior brand manager at Carabao Energy Drink, said: “The Round Four Draw is always an exciting one, and we’re looking forward to bringing it to fans this time round with Riley and Yankey, both of whom really capture the essence of what we’re trying to achieve more broadly as a major football sponsor. 

“This is the first time the Carabao Cup draw is being conducted by women, and as such, we continue our on-going ambition as a challenger brand in our sector to approach things differently – particularly in football.”

Simon Downing, Quest’s Head of Channel, said: “We are thrilled to be broadcasting the Round Four draw live. 

“The Carabao Cup is a great competition and as it enters the Last 16, I’m sure there’ll be some really exciting match-ups which we’ll look forward to showing highlights of on ‘Carabao Cup on Quest.”

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