Global company ICON have been announced as the official branding partner of the Clipper 2015-16 Round the World Yacht Race.
The fleet of Clipper 70 yachts have been wrapped by ICON and each of the 12 boats also sport custom-made boom covers, as well as 21 metre forestay flags and deck branding.
As part of the deal, ICON will also be delivering the on-shore branding at each of the 14 stopover ports including the finish back in London in summer 2016.
Alastair Bewick, CEO of ICON said: “As a global company, this has been a great project for us and one the team will cherish over the next year. As the 12 teams race their way around the world the ICON teams around the globe will be just ahead creating and delivering an exceptional welcome for the crews in the finishing area at every stage. We are excited about working with Clipper 2015-16 Round the World Race, the teams and fellow partners in bringing their brands to life and creating a sense of celebration and excitement.”
Clipper Race founder and chairman, Sir Robin Knox-Johnston commented: “We have enjoyed working with ICON to brand the fleet for the tenth edition race this year. ICON has been responsible for branding some of the world’s most iconic sports events and the colourful fleet is sure to make an impact in ports around the world. It’s fantastic to work with a partner that brings such a huge wealth of experience with them and I am pleased to welcome them on board as Official Branding Partner.”
The fleet is open to the public at the Race Village in St Katharine Docks from Tuesday 25th August until 6pm to celebrate the first leg of the race to Rio de Janeiro in Brazil, right through until the fleet departure under Tower Bridge on Sunday 30th August.