Coca-cola Reveal England Stars’ ‘side Hustles’ In New Uefa Euro 2020 Ad

09 Jun 2021 | tshego
Share on

England Captain Harry Kane appeared in a new Coca-Cola campaign, in which he appeared to unveil his new side business, ‘Harry Kane’s Canes’.

The new ‘Open That Coca-Cola’ UEFA EURO 2020 ad saw Kane’s ad-within-an-ad with some calling the number on screen only to be greeted by a message from Kane apologising – but informing them the business is not all as it seems.

The light-hearted stunt from Coca-Cola celebrates the upcoming UEFA EURO 2020 tournament and also features cameos from England stars Harry Kane, Marcus Rashford, and Alex Oxlade-Chamberlain who appear to be promoting a ‘side hustle’ business. The three ads within the ad, show-up in a glitch on the on-screen television for a split second and are visible only to eagle-eyed viewers. 

England Captain Harry Kane wants to help fans not just talk the talk but walk the walk with his new Cane selling business, Marcus Rashford, after a big year, announces he’s selling marker pens, and fashion-proud Ox unveils his new sock business.  

Those that dial the numbers on-screen will be met by an individual voice message from each player, congratulating them on finding their ‘side hustle’ and taking the initiative to call the number.

Sign up for

Get daily updates!