DAZN officially launches Club World Cup coverage
DAZN has released a brand-new film to officially launch its coverage of the 2025 FIFA Club World Cup.
Featuring legendary boxing ring announcer Michael Buffer, DAZN’s advert features some of the tournament’s standout names including Italian TV powerhouse Diletta Leotta, Man City’s Erling Haaland, Bayern Munich’s Harry Kane, Inter Miami’s Luis Suárez and Boca Juniors’ Edinson Cavani.
DAZN, the sports streaming platform with more than 300 million viewers and a presence in over 200 markets worldwide, was awarded the global media rights to the FIFA Club World Cup in December 2024.
The 2025 edition of the FIFA Club World Cup marks the newest version of the annual club competition managed by FIFA. In total, 63 matches will be played over 29 days in twelve venues in the US, with the final being held on 13th July at New York/New Jersey’s MetLife Stadium to crown the 2025 Club World Cup champions.
The 32 teams will play in eight groups of four teams in a single game round-robin format. The top two teams per group progress to the round of 16 knockout stage.
Pete Oliver, CEO of Growth Markets at DAZN, said, “We’re excited to partner with FIFA for this historical event, where throughout June and July and across the globe, fans will tune in on DAZN for the first time in history to see one club crowned the undisputed champion of the world.”
The campaign was developed by Homeground, the creative agency that was crowned Agency of the Year at the recent FEVO Sport Industry Awards 2025.
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