dazn Wins Japanese F1 Coverage
Sports and entertainment platform DAZN Group has secured a multi-year broadcast deal with Formula 1.
The deal see DAZN secure the rights for coverage of the motorsport in for Japan until 2025.
The deal will commence at the start of the 2023 season, when DAZN subscribers in Japan will be able to watch highlights of all 23 race weekends, including practice and qualifying sessions, F1 Sprint events, and Grand Prix.
DAZN will also offer three days of comprehensive coverage of Bahrain’s preseason testing. As the season opens in Bahrain 5th March, viewers will have the chance to follow all 20 drivers, including Japanese racer Yuki Tsunoda.
Together with the FIA Formula 1 Championship, DAZN will also air races from the FIA Formula 2 Championship, which will feature Ayumu Iwasa of Japan, the FIA Formula 3 Championship, and the Porsche Supercup.
Ian Holmes, Director of Media Rights and Content Creation at Formula 1, said, “Japan is a historic market for Formula 1 with some of the most passionate fans in the world, and we are delighted to announce this partnership with DAZN for them to continue to broadcast Formula 1 for the next three years.
“As Formula 1 continues to grow and attract new fans in Asia and around the world, it is vital that the broadcasting of our events is of the highest standard. Over the next three season, we look forward to working with DAZN to ensure our fans continue to enjoy the spectacle and entertainment of Formula 1.”
Manabu Yamada, Executive Vice President at DAZN Japan, added, “Formula 1 has been one of the most popular pieces of content for DAZN Japan and we are excited to have our partnership extended for the next 3 seasons to provide the best of the sport to the Japanese fans.
“DAZN Japan is fully committed to showcase the entire excitement of Formula 1 by not only broadcasting all sessions live, but through our original multiscreen viewing ‘F1 ZONE’ where fans can watch multiangled views from the racetrack as well as from driver POVs and live data all in one viewing. We look very much forward in bringing many more exciting seasons of Formula 1 to our fans.”
