DHL has become the first official training kit sponsor of Manchester
United, after signing a four-year-agreement that will see the Premier
League champions display the DHL logo on the clubs’ training kit, worn
by all first, reserve and youth team players, during domestic
competitions.
US insurance group Aon will remain as the club’s main shirt sponsor.
According
to media reports, the deal is worth £40m for the club – a figure
greater than over half of Premiership club’s main shirt sponsorship
deals. ??
DHL has been the club’s Official Logistics Partner for a year, supporting United’s pre-season tour of the United States. ??
To
mark the extended partnership, the logistics company delivered 73,000
specially-commissioned commemorative scarves to fans who attended last
night’s match against Tottenham Hotspur.??
John Pearson, CEO DHL
Express (Europe) said: ‘We’re delighted to be extending this strategic
partnership which will see DHL getting more involved in the behind the
scenes operations of Manchester United and supporting the club in its
continued success’.?
?Manchester United’s chief executive,
David Gill, added: ‘This deal breaks new ground in the English game. We
are delighted that DHL has extended its partnership with the Club to
include the training kit. DHL’s global presence and international
standing are a perfect fit for the world’s most popular football club’. ?
United has also signed a deal with Vietnamese mobile phone group Beeline.
The
three-year arrangement with Beeline will see Beeline’s customers in
Vietnam, Cambodia and Laos be able to watch United’s goals, interviews
and news reports.
Manchester United has an estimated 16 million supporters in Vietnam alone.