Draftkings Teams Up With Euroleague Basketball
Euroleague Basketball has announced a new partnership with DraftKings, who becomes the official fantasy partner for the Turkish Airlines EuroLeague.
As part of the agreement, DraftKings will bring its expertise in daily fantasy sports games to help EuroLeague Fantasy Challenge undergo a makeover and offer fans several new fantasy games and opportunities in both the EuroLeague and 7DAYS EuroCup.
EuroLeague Fantasy Challenge has been a popular companion to the basketball competition with more than one million teams having taken part in the contest since its inception in 2004.
The sports-tech entertainment platform has collaborated on daily fantasy sports products with an array of professional leagues, including Major League Baseball, National Hockey League, NASCAR and the Canadian Football League.
