London Wasps have received a boost in the build-up to this weekend’s European seventh place play-off, as former sponsor EMC2 has returned to support the Club in their European quest, as presenting sponsor of the home leg.
EMC2, a global leader in enabling businesses and service providers to transform their operations and deliver information technology as a service, was Wasps front of shirt sponsor between 2009 and 2012 and has returned as the presenting sponsor of Wasps’ European Rugby Champions Cup play-off game at Adams Park on Sunday 18th May.
As part of the partnership, EMC2 will receive in-ground branding, stadium activation space, hospitality and behind the scenes opportunities, as well as promotion through Wasps communications and marketing channels, as “EMC2 presents the European Rugby Champions Cup Play-Off.”
EMC2 UK&I managing director James Petter said of the deal: ‘EMC2 is thrilled to once again join forces with London Wasps. We are excited by the developments and signings that London Wasps have made in recent weeks and we have high aspirations for them. We are proud to be able to support them as they target a return to top flight European rugby.’
London Wasps commercial director, Luke Organ, added: ‘This partnership with EMC2 is hugely significant for Wasps and reflects the positive progress made by the Club this season. It is fantastic to be able to re-build relationships with leading organisations who have supported the Club in the past.’
‘To have a sponsor of the calibre of EMC2, a global leader in the technology industry, backing us is evidence of the successful commercial programme being developedat London Wasps, matching the squad’s performances which have provided this opportunity to play in Europe’s top tier next season.’
The new partnership with EMC2 mirrors the successful player recruitment of London Wasps DOR Dai Young, who has attracted a pool of high quality signings to the Club for next season including: Samoa centre/wing Alapati Leiua, Wales lock Bradley Davies, Italy prop Lorenzo Cittadini, Scotland fly-half Ruaridh Jackson, England Saxons back-row James Gaskell, Saxons full back Rob Miller and former Worcester Warriors hooker Ed Shervington.