Enertor Joins Human Race Team
Orthotics brand, Enertor, has signed a new agreement with Human Race to become the official insole partner of Human Race Events – including the Cancer Research UK Winter Run Series and Windsor Triathlon – for the 2017 season.
In total, the deal encompasses 12 running and triathlon events that last year involved over 33,000 participants.
Created by UK podiatrists – and backed by ambassador Usain Bolt – Enertor uses expanding shock absorption to reduce injuries.
Nick Beresford, CEO of Enertor, said: “Human Race’s ethos and their passion for creating innovative, mass participation events make them a natural partner for Enertor. We believe in helping everyone reach their potential, protecting them during training and ensuring they can perform on the day. Whether it’s your first race or you are chasing a personal best, together we help people to break their limits.”
Enertor will be present at a number of Human Race events this year, demonstrating the D30 technology behind the insoles, providing prizes for participants, as well as competitions and giveaways for the wider Human Race community.
Nick Rusling, Human Race Events CEO, added: “Utilising the expertise gained from many years of experience is central to making our product the best it can be and in that regard we are very similar to Enertor. This, as well as their belief in giving everyone, regardless of ability, the best chance to achieve their potential and individual goals, make Enertor a logical partner for Human Race and one we are very excited about.”
