EpicTV has announced its partnership with HEXO+, founded by snowboarder Xavier de le Rue.
The two will collaborate on film projects, using the HEXO+ drones, on which EpicTV staff will be trained.
The agreement also sees the launch of a HEXO+ video channel on the EpicTV platform, with content shared across EpicTV’s distribution network and social media channels.
HEXO+ drones are controlled by a smartphone app and follow users as they skate, ski, ride or explore.
Antoine Level, CEO of HEXO+ said, “We are very pleased to launch this new marketing partnership with EpicTV, promoting and selling our range of HEXO+ products through their online shop. We are thrilled to leverage EpicTV’s huge reach in the outdoor industry, as well as their strengths in both marketing and sales of drones. We look forward to growing our relationship with EpicTV for years to come.”
Jean-Mael Gineste, head of partnerships at EpicTV said, “We are thrilled to welcome HEXO+ on board as one of our new partners. EpicTV is always striving to deliver the best stories and video content to the world. This is made possible by working with the best brands in the market. We are hugely excited about working with HEXO+, and utilising them to enhance our production quality as they provide expertise and support to our EpicTV team and fans worldwide.”