Euro 2012 Final Sets Twitter Record

Twitter has revealed that the Euro 2012 final between Spain and Italy in Kyiv broke the record for sports-related tweets after logging 15,358 tweets per second at its peak.

The record was hit following Spain’s fourth and final goal of the game, in a convincing 4-0 win.

The microblogging service also revealed that the final match of the tournament triggered 16.5m tweets around the world.

Euro 2012-related mentions were highest after goals were scored, while a marked high in tweets can be observed around the opening game, two semi-finals and the final.

Twitter launched a dedicated #Euro2012 microsite for the tournament.

In February, the Super Bowl set a world record in terms of social media, with Twitter users sending 10,000 tweets per second in the final three minutes of the NFL’s flagship match.

The sports record is some way behind Twitter’s overall record of 25,088 tweets per second, set when Anime movie Castle in the Sky was broadcast in Japan in December 2011 – although China’s Twitter-equivalent Sina Weibo measured 32,312 messages per second during Chinese New Year.