Everton Ties Up New Suit Partner
Premier League football club Everton FC has secured UK-based men’s fashion brand Marc Darcy as the club’s new official formalwear partner.
The multi-year agreement will see Marc Darcy branding introduced at the Toffees’ 40,000-capacity Goodison Park stadium and across the club’s digital channels and marketing materials.
Everton supporters will also benefit from the partnership through exclusive competitions, offers and discounts.
Richard Kenyon, Everton’s Chief Commercial and Communications Officer, said, “We are delighted to welcome Marc Darcy on board as our official formalwear partner.
“The company has a reputation for being at the forefront of formalwear style, as well as having a passion for sports, and we look forward to working with them to develop their brand even further.
“I would like to thank our friends at Marc Darcy for choosing to partner with Everton and my colleagues at the club for working hard over the summer to secure this exciting partnership.”
Karen Johal, Creative & Marketing Director at Marc Darcy, said, “We are thrilled to be announced as the formalwear partner of Everton.
“Everton has a very pronounced history and heritage and we welcome the opportunity to establish a great working relationship with the Club and its fans for years to come.
“Marc Darcy has gained an impressive celebrity following through prominence in the football, rugby and the entertainment world and we are excited to be enhancing this further with the announcement of this partnership.
“Our meticulously crafted range offers something for everyone and we hope to showcase this to the vast, loyal and global fanbase of this incredible football club.”
Everton has now agreed eight new or enhanced commercial partnership deals since the end of the 2021/22 season. In June, the Blues signed a club-record main partner agreement with crypto-based betting platform Stake.com while BOXT was named as a sleeve partner earlier this month.
Deals with US-based digital sports fashion platform Fancurve and Christopher Ward has also been announced, while three agreements with existing partners have been extended.
