Exeter Chiefs Agrees Samurai Kit Deal
Gallagher Premiership rugby union club Exeter Chiefs has agreed an extension to its partnership with UK sportswear brand Samurai.
The fresh agreement, which runs for the next two seasons, will see the London-based manufacturer continue to supply the Chiefs with its range of playing kits and off-field leisurewear, as well as providing kit and clothing for the club’s support base.
The partnership, which was first signed in 2010, is the longest of its type in the Premiership.
Exeter Rugby Club Chief Executive, Tony Rowe OBE, said, “As a club we’re very happy to be continuing our working relationship with SAMURAI, who have been with us ever since we broke into the Premiership and Europe and have joined in our success of recent years.
“Making sure we provide our players with the best kit the market can offer is important to ensure they can maximise their performance on the pitch and continue to help build the Exeter Chiefs brand off it.”
“The last 12 years has been an incredible success story for the club and for SAMURAI and we will both continue to work hard to ensure the future is just as prosperous.”
SAMURAI Chief Executive, Stefano Schivo, added, “Samurai is thrilled to extend a long-lasting and successful partnership with Exeter Chiefs commencing the 13th season of Premiership Rugby together. In this time the team has achieved two Premiership titles one European Champions Cup – and we look forward to many more successes.
“The Chiefs are an established force within English and European Rugby and the club’s focus on development makes them the perfect fit for the SAMURAI brand and we look forward to seeing our logo on their kits for many years.”
Exeter Chief’s latest commercial agreement comes in the middle of a turbulent time for rugby union following the news that Worcester Warriors and Wasps have both fallen into administration. Exeter’s scheduled match against Wasps on Saturday 15th October has been called off and the team will instead play a friendly fixture against Bristol Bears.
