Fantasy Football Set For Upton Park
Premier League side West Ham United have entered into a new partnership with fantasy football company Mondogoal, which uses stats compiled in real time by Opta Sports to create the online game.
As part of the agreement Mondogoal will promote itself to Hammers fans, who will be able to win money through the platform – by selecting teams of players competing in the Barclays Premier League, Serie A, La Liga, Bundesliga, Major League Soccer, Ligue 1 and Uefa club competitions.
Mondogoal, who has similar partnerships with Liverpool, Manchester City and AS Roma, is a daily fantasy football site available for cash play in the United Kingdom, United States and Canada, and also offers free play worldwide.
Felicity Croft, West Ham’s head of commercial, said: ‘Gaming has been an extremely popular category for West Ham fans and we believe this innovative platform that combines the fun of fantasy football with a daily format for free or cash play will catch on with our fans.’
‘We also believe that with the upcoming move to the Olympic Stadium, Mondogoal will be a perfect partner to be showcased at the Boleyn Ground and our future new home.’
