Fast Track Picks Up Delhi 2010 TV Account

Sports marketing agency Fast Track has won the contract to handle the
international TV rights sales for the 2010 Commonwealth Games to be held in
Delhi, India.

Fast Track won the contract following a competitive pitch process overseen by
the Delhi 2010 Commonwealth Games organising committee.

The agency’s track record in delivering revenue and distribution for the
Commonwealth Games was cited by the event organiser’s as the primary reason for
it winning the account.

Fast Track has had a commercial involvement in every Commonwealth Games since
1990.

The most recent being the Melbourne 2006 Games for which Fast Track delivered
record levels of rights income and broadcast distribution not only within the 71
Commonwealth nations and territories but from such non-Commonwealth countries as
the United States of America, the Middle East and across much of Europe.