Football Conference Confirms Kit & TV Deals

The Football Conference has confirmed Surridge Sport as a new kit partner, as well as a broadcast agreement with BT Sport that will see up to 30 live matches a season shown on the new sports channel over the next two years.

A TV deal between BT Sport and the Football Conference, which runs the highest levels of non-league soccer in England, was first reported back in May but has only now been confirmed by the broadcaster.

BT Sport has pledged to broadcast live from 25 league matches from the Conference Premier, the fifth tier of English soccer and the top division of the Football Conference, plus the end-of-season play-offs, starting with the new season in August.

Simon Green, head of BT Sport, said: ‘We are delighted that we’ve been able to invest in the Non-League game and play our part in helping community clubs to flourish.’

‘We are not just interested in the glamour of the Premier League; we’d like to bring the excitement and grit of the Conference Premier to a new audience, as well as its existing strong fan base.’

Brian Lee, chairman of The Football Conference, added: ‘We welcome the opportunity to be joining the revolutionary BT Sport, which we are sure will be a ‘game changer’ for ourselves and BT Sport. We feel that the prospect of showcasing our wonderful brand of live football to a potentially mind-blowing number of viewers can only enhance our product.’

Meanwhile, Surridge Sport will supply bench wear for all 68 clubs in the three divisions that comprise the Conference.