Forest Concludes Adidas Kit Deal

Nottingham Forest has announced a new multi-year deal with adidas.

The agreement, which starts 1st July, sees adidas become the official kit partner to the Premier League club, manufacturing the playing kit and technical apparel for all first, academy and women’s teams.

According to a statement, the partnership ‘will also see a huge renovation to Forest’s official megastore, which will reopen on Friday 14 July’

The team’s 2023/24 adidas home kit is set to be revealed a day earlier on Thursday 13th July.

Nottingham Forest Chairman, Nicholas Randall KC, said, “We are delighted to announce adidas as our new official kit partner.

“adidas is a highly respected global brand with a special relationship with Nottingham Forest arising from the iconic shirts forever associated with our European Cup successes.

“We now look forward to working together again with the aim of writing a new story of achievement for the current generation of our supporters.”

Chris Walsh, VP brand, adidas North Europe added, “Nottingham Forest has an incredibly rich history in football, and it is an exciting prospect for adidas to partner with the club for the foreseeable future.

“adidas worked with the club during some of its most successful times, including the club’s two European Cup wins in 1979 and 1980.

“We now look forward to further success with the club and its passionate fans in the coming years.”

Nottingham Forest finished the 2022/23 Premier League season in 16th place.