Extreme E has announced a new agreement with the creator of the Forza racing franchise, which will be activated both in-game and at-event.
Under terms of the new agreement, Turn 10 Studios will serve as the electric off-road racing championship’s official gaming partner.
As such, Washington-based game developer will acquire the official license to the Extreme E ODYSSEY 21 e-SUV and access to the team liveries competing in Extreme E Season 2, and from 19th July, Forza Horizon 5 players will be able to race the Extreme E ODYSSEY 21 e-SUV.
Additionally, Extreme E will showcase Forza Horizon 5 on Xbox consoles at all events, offering game play to race teams, drivers and VIP guests while on-site at races.
Ali Russell, Chief Marketing Officer at Extreme E, said, “This partnership between Extreme E and the Forza franchise has brought the Championship to a new platform and audience. It has been great to work together to bring the Extreme E ODYSSSEY 21 e-SUV to Forza Horizon 5 players who are enthusiastic about electric vehicles. We are excited for more people to see what electric vehicles are capable of and showcase the series in a new light.
“Turn 10 and the rest of the team behind the Forza games have worked hard to make this game as authentic and accessible as possible. Being a part of the largest and most comprehensive Horizon game so far is incredible for our Championship, and gives Forza’s audience an opportunity to get behind the wheel of our ODYSSEY 21s and experience the capability of our series first hand. We are excited to collaborate with such a forward-thinking group and look forward to seeing the uplifting impact on both of our communities.”
Paavan Avadhanula, Turn 10 Studios Director of Partnerships, added, “We are very pleased to be the Official Gaming Partner of Extreme E, the leader in off-road electric racing, and have been collaborating to bring unique content to Forza Horizon 5.
“We are always looking for, and excited to bring authentic and compelling new partnerships and experiences to our Forza community, and look forward to seeing how our players engage with these electric vehicles, race suits and championships.”
The next event on the Extreme E calendar will be the Island X Prix, a double-header event taking place in Sardinia, Italy beginning 6th July.