Fuse Sport Signs Up Sporting Trio

Fuse Sport has signed up a trio of new sports personalities, including England
goalkeeper Paul Robinson, for whom the agency will look to match with commercial
partners.

Fuse will work with Robinson, as well as Blackburn winger David Bentley and
Sky Sports presenter Jeff Stelling, to promote them across a range of media
platforms and attract sponsorship endorsement deals.

The Manchester-based agency has already begun discussions with a number of
brand owners who are interested in building on the football credentials that the
trio bring.

Fuse Sport is rapidly building up its portfolio of sports personalities
having recently signed a similar deal with UK boxer Ricky Hatton.