Gallagher Celebrates Rugby’s Community Heroes
New Premiership Rugby title sponsor Gallagher has kicked off the first Gallagher Premiership Rugby season by celebrating the off-pitch heroes of the league’s 12 clubs and their local communities.
The insurance, risk management and consulting specialist invited 24 “community ambassadors” to Twickenham for a launch event, which saw them stand “shoulder to shoulder” with the game’s biggest stars.
Twelve of Premiership Rugby’s leading names were each joined by two members of their local rugby family as part of the launch of Gallagher’s new “Heroes of the Game” campaign.
Participants in the event, staged symbolically at English rugby’s HQ, ranged from 14 to 60-something in age. They were chosen by their clubs as representatives of rugby’s ethos and best values.
Commenting on the campaign, Simon Matson, incoming chief executive of Gallagher’s UK Broking and Underwriting operations, said: “As a community insurance broker and benefits adviser, our passion is about protecting and helping businesses so they can grow, communities so they can thrive and individuals so they can achieve.
“Just as rugby helps to inspire, empower and deliver excellence through trust, teamwork and the effective evaluation of risk.
“So what better way to mark the official countdown to the new Gallagher Premiership Rugby season than to take these shared values and shine the spotlight on all those community and club heroes who help make rugby such an inclusive and empowering sport – whose efforts and dedication both protect and grow the game.
“As the Premiership’s new title partner, we will continue to champion the game’s off-pitch inspirational ambassadors, just as much as we savour each and every competitive clash of its on-pitch heroes.”
Robert Kitson, chairman of the Rugby Union Writers’ Clubs, added: “Like everyone else in the game the rugby media are eagerly awaiting the new-look Gallagher Premiership.
“The players may have done more summer training but all those who report on the sport are raring to go as well.
“We would like to thank Gallagher for agreeing to partner the Rugby Union Writers’ Club and look forward to covering their debut season.”
Throughout the season, Gallagher will embark on a series of charity initiatives, partering with Premiership Rugby to shine a light on the positive work that is being done around the game, both at scale and within the local communities.
Gallagher has been supporting rugby behind the scenes for many years – both in club rugby at a community level and in the Greene King IPA Championship with Richmond FC and Ealing Trailfinders Rugby Club.
