Gareth Bale Teams Up With Sony Mobile
Sony Mobile has signed an exclusive partnership with Gareth Bale, which will see the Real Madrid and Wales star become an ambassador for the brand – specifically promoting the Xperia Z3 series.
As part of the deal, the footballer – who became the richest footballer in the world in his £85m move to the Bernabeu in 2013 – will road test the battery life, camera and fitness capabilities of the Xperia Z3 series and Lifelog application., which also features a two-day battery life under “Stamina Mode”.
Gareth Bale commented: “I’ve been a massive fan of Sony, ever since I got my very first Sony PlayStation and Sony Walkman, now I am thrilled to become an ambassador for Sony Mobile. Using the Sony Xperia Z3, they’ve combined the best of gaming, music and a phone, the Remote Play feature twinned with the two day battery life is incredible.”
Catherine Cherry, Sony Mobile, marketing director added: “Fitness is a key passion point for our customers and working with such an established athlete means that we can reward them like never before. As well as having the best technology at their fingertips with Xperia devices, they’ll be in with a chance of winning a memorable, once in a life time experience that they can’t get anywhere else.”
The company is also offering 11 fans the chance to meet and train with Bale in Madrid in May by purchasing an Xperia Z3, Xperia Z3 Compact or Xperia Z3 Tablet Compact.
The competition kicked off on 1st March and will run until the end of the month before the winners are revealed at the beginning of April via a prize draw.
Image: ©Getty Images
