Gatorade Launches Rugby Promotion
Sports drink company Gatorade has launched a new promotion campaign, Gatorade Gives Back, giving people the chance to win sports equipment, music downloads and sporting holidays.
Guinness Premiership club Harlequins’ players Danny Care, Nick Easter and Ugo Monye helped to promote the campaign at The Twickenham Stoop.
Gatorade has teamed up with companies including New Balance and Polar to offer the prizes,they range from a training session with this season’s Guinness Premiership Champions to VIP Experiences at Twickenham and Wembley Stadium.
To get involved, individuals will need to collect codes from each bottle of Gatorade that corresponds to a nominal points value. Codes can then be banked online and via text and then used to cash in on a wide range of sports-related rewards.
Gatorade has donated 200 points to Care, Easter and Monye as part of the launch, for them to ‘Give Back’ to the club of their choice.
Gatorade is the official hydration partner to the Guinness Premiership and will be sponsoring other sports teams and events including Scottish Rugby, Chelsea Football Club and Ironman UK.
