GMR Marketing has appointed Crispin Bolt as client services director for motorsport, who joins the sponsorship and brand experience agency after nearly six years at the McLaren Formula One team.
Based out of the agencies EMEA HQ in London, Bolt will join the agency in January. Prior to joining McLaren, Bolt spent five years as an account director at Mindshare.
Speaking on the new appointment, James Hunt, GMR’s managing director said Bolt’s work with McLaren’s global blue chip partners and his extensive F1 experience were key factors to his appointment.
‘We’re delighted Crispin will be joining us. He brings a wealth of experience and his time at McLaren in particular will allow us to continue to enhance and develop our motorsport client offering,’ Hunt added.
Bolt commented: ‘GMR is a world leading agency with an impressive history and client base. I have got to know them well over the last few years and I’m delighted to have been given the opportunity to join the team as they continue to develop their global motorsport capabilities.’