hampshire Cricket Gains Sleeve Partner
Hampshire Cricket and Southern Vipers have partnered with international trading platform Trade Nation.
The new agreement will see the brand displayed across four of the club’s kits.
As part of the deal, Trade Nation becomes an official supporter of both Hampshire Cricket and Southern Vipers, the current domestic men’s and women’s T20 champions in England.
Trade Nation branding will be present on the sleeves across all three Hampshire men’s kits, including LV = County Championship, One Day Cup and T20 Vitality Blast, as well as the Southern Vipers kit – the first such sponsorship in the regional team’s history.
Tom James, Head of Sales & Commercial Partnerships, said, “We are delighted to announce a new partnership with Trade Nation, a progressive, ambitious company – who share our desire to innovate.”
Emma Stacey, Chief Marketing Officer at Trade Nation, added, “We are delighted to be partnering with the current domestic men’s and women’s champions, their appetite for success is akin to our own. Being able to sponsor the Southern Vipers Kit is a real honour and we look forward to helping raise the profile of domestic sports.”
Hampshire Cricket recently revealed that its 2023 kit’s front-of-shirt sponsorship has been donated to the club’s official charity, the Hampshire Cricket Foundation, which will feature on the shirt for the entirety of the season.
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