Hertz Marks Landmark Year At Sw19
The Hertz Corporation is celebrating its 20th consecutive year at the Championships, Wimbledon, this year providing 165 vehicles to chauffeur players and staff over 250,000 miles in 17,000 journeys during the next two weeks.
As part of the 20th anniversary celebrations, the car rental brand is displaying Winning Service Tips across the billboards at Wimbledon station in association with the Hertz Gold Plus Rewards loyalty programme.
As part of the activation, fans waiting in the queue will be able to try out these tips in a tennis serve target game designed by Hertz with the best servers who hit the targets in with a chance of winning tickets for the men’s final next year.
Michel Taride, Group President, Hertz International, said: ‘We are thrilled to be celebrating our second decade as the Official Transport Supplier for the Wimbledon Tennis Championships. I’d like to thank the hard working drivers and staff who have delivered a winning service year over year, ensuring that players and staff have a smooth and pleasant journey to and from their matches.’
Neil Cunningham, general manager, Hertz UK, added: ‘It’s a blast engaging with fans through our experiential activity in The Queue, where they can try out our Winning Service Tips for tennis, courtesy of Hertz Gold Plus Rewards. While Wimbledon gives tennis stars the opportunity to lift the gold cup or plate, our loyalty program offers customers a gold rental experience.’
Hertz’s official fleet transportation during the tournament includes 150 Ford Galaxy and 15 Ford SMax vehicles, as well as two long wheel base vans and 2 executive coaches for VIP transportation.
Hertz is also offering a pair of tickets to fans outside the event, by tweeting a Wimbledon-inspired picture with the #winningservice.
Additionally, Hertz’s Gold Plus Rewards scheme and its benefits will be highlighted on the 24 buses shuttling people between the station and the Club.
