Img Teams Up With Justgiving
IMG has announced that JustGiving is to become official online fundraising partner across its mass participation sports in 2016.
Owned and operated by IMG, The Marie Curie Etape Caledonia, Bloodwise Blenheim Palace Triathlon, London Triathlon, Sure Run to the Beat, The Color Run series and UK Challenge will link up with the platform to boost charity fundraising in 2016 and beyond.
With 120,000 participants across the events, JustGiving and IMG will work closely to help reach more people and raise more money.
Andy Knee, managing director of mass participation sports, IMG, commented: “We’re proud to be working with JustGiving across all our events in 2016. Their platform provides a great way for our charity fundraisers to engage with donors, harness the power of social media to increase the money raised and encourage more participants to sign up for charity fundraising. We’re hoping for record fundraising totals in 2016.”
Anne-Marie Huby, JustGiving founder said: “JustGiving is delighted to be the IMG mass participation sports exclusive online 2016 fundraising partner. We are dedicated to providing the best possible fundraising experience for our users. We look forward to helping IMG participants combine the glow that comes with completing a major event with the great feeling of having raised more money for a cause they care about.”
JustGiving launched in 2001 and has enabled 22 million people raise more than $3.5bn for over 13,000 charities.
