Industry Shorts: Audi, Spurs, BBC Three
Tottenham Hotspur’s Official Car Partner Audi has given six Spurs academy players the chance to question star first team players as part of the German car manufacturer’s latest sponsorship campaign.
Created by We Are Social Sport and produced by Second Sight, the ‘Dare to be Different’ campaign sees Lucas Moura, Eric Dier, Jan Vertonghen, Kyle Walker-Peters and Josie Green join six young players from the Spurs Academy, who are aged 7-10, in an Audi e-tron where, accompanied by their parents, the kids are invited to ask questions of their heroes.
The BBC has announced that it will continue a collaboration with West Ham Women following the successful first season of Britain’s Youngest Football Boss, which followed the fortunes of Jack Sullivan – the 20-year-old MD of the Women’s Super League team.
The BBC Three series will have a working title of Squad Goals: West Ham United Women and will see the cameras of film production company Curious Films follow the team throughout the season.
Sports hydration brand iPro has signed up Championship Rugby pair Newcastle and London Scottish to become Official Hydration Partner for both clubs.
The brand has signed up numerous English football clubs over the past few months, including Derby County, Plymouth Argyle and Preston North End, as well as partnering with Burnley in the Community to build a new gym for residents in the local area.
