Industry Shorts: Icc, Tie Break Tens, Sis Pitches…
The International Cricket Council has unveiled Manu Sawhney as its new Chief Executive Officer.
Sawhney, the former CEO of Singapore Sports Hub and Managing Director of ESPN Star Sports, will join the organisation next month before formally taking over the reins from David Richardson in July following the ICC Men’s Cricket World Cup.
The appointment was ratified by the ICC Board following a global search and appointment process led by ICC Chairman Shashank Manohar and the Nominations Committee.
UK-based SIS Pitches has revealed that its pitches are to be used at this year’s AFC Asian cup – the third major football tournament to which the firm has supplied pitches, following the FIFA World Cup in Russia and the Club World Cup in UAE.
David Ball, Managing Director at SIS Pitches commented: “This has been a wonderful period of growth for SIS Pitches and we are looking forward to continuing our success into 2019 and beyond.”
Short-form tennis property Tie Break Tens has announced roll-out of its grassroots tennis initiative, TB10 Challenger, in the US market. Designed to increase participation in tennis across age groups, TB10 Challenger tournaments are to be held across all five NYC boroughs over the next few months.
The first competitions will take place on 1st and 2nd February, with events at Cary Leeds Center for Tennis & Learning in The Bronx.
Following the success of the Salomon Trail Running Festivals and Autumn Trail Workshops in 2018, Brandwave Marketing has announced that it will continue its partnership with Salomon for a third consecutive year in 2019.
Paul Griffiths, Salomon UK, IRL, NL Marketing Manager, said: “Our Salomon Trail Running Festivals were the perfect place for runners to try something new. We had some great feedback from participants who achieved distances and took on terrains they thought too challenging at first.
“Brandwave’s enthusiasm and unique knowledge of the industry was incredibly valuable to the overall organisation of the festivals, our teams work seamlessly together. This is what makes them the perfect partner for 2019.”
Photo: © CNBC
